Amazon introduces Watch Party feature for India Prime Video users
Under the Watch Party feature, you can watch Amazon Prime Video with 100 people.
After the US, Amazon India has started the feature of the Watch Party feature in its Prime Videos in India as well. Amazon launched the Watch Party feature for Prime Video users in the US in July. Now the company is going to bring it to India as well. This watch party feature is free for Amazon Prime Video members and all users can use it.
Currently, the feature is limited to only desktops and is not accessible via devices like mobiles or smart TVs.
The company said customers will be able to choose from thousands of titles available in Prime Video's subscription video on demand (SVOD) catalogue, including Amazon Originals like The Family Man, Mirzapur, Inside Edge, and Made In Heaven.
Online video consumption has seen massive growth in the last few months as COVID-19 pandemic has restricted social activities like visits to movie theatres.
Companies are now looking at offering experiences that are similar, albeit ensuring social distancing.
Earlier this year, Disney+ Hotstar introduced a 'Watch with your friends' feature during the IPL season that allowed users to video chat with their friends while watching the live stream of the match, all on a single screen. Facebook has a Watch Party feature on its platform as well.
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